Privacy Policy

Effective date: October 1, 2025

Who we are. TheGeronsins.com is operated by The Geronsins Real Estate Group (“we,” “us,” “our”), a real estate team with Berkshire Hathaway HomeServices California Properties. Website address: https://www.thegeronsins.com.

1) What we collect and why

We collect personal information when you interact with our website, listings, and services. Examples include: name, email, phone, property interests, inquiries, cookies, analytics, and device data. We use this information to provide services, respond to inquiries, and improve our site and marketing.

2) Cookies and tracking technologies

We use essential cookies for functionality, analytics cookies to understand usage, and (if enabled) marketing cookies to improve advertising. You may opt out of non-essential cookies through browser settings, cookie preferences, or Global Privacy Control signals.

3) Embedded content & third parties

Pages may include embedded content (e.g., YouTube videos, Google Maps, MLS widgets, or social posts). Embedded content may allow those providers to collect data about you, use cookies, and track your interaction as if you visited their site directly.

4) How we use and share information

We use information to respond to inquiries, manage client relationships, operate our site, conduct analytics, comply with law, and provide real estate services. We may share personal information with:

• Service providers: Hosting, email, analytics, and marketing vendors who process data on our behalf.
• Customer Relationship Management (CRM): We share personal information with our customer relationship management (CRM) provider, Follow Up Boss, which helps us capture, organize, and respond to inquiries. Follow Up Boss acts as a service provider under applicable privacy laws and processes information only on our behalf and under our instructions. Data will not be sold or shared for marketing or promotional purposes.
• Real estate partners: Cooperating brokers/agents, lenders, title/escrow companies, and inspectors to facilitate transactions you request.
• Legal/compliance: When required to comply with applicable law, regulation, or legal process.
• Business transfers: In the event of a merger, acquisition, or reorganization of our business.

We do not sell personal information for money. If we “share” information for cross-context behavioral advertising under California law, you may opt out at any time via our Do Not Sell or Share My Personal Information section or by enabling a Global Privacy Control signal in your browser.

5) Data retention

We retain personal information only as long as necessary for the purposes described above or as required by law. For example, leads in Follow Up Boss may be retained for ongoing client communication, unless deletion is requested.

6) Your rights

You may have rights under privacy laws (California and other states), including to know, access, delete, correct, or opt out of the sale/sharing of your information. To exercise these rights, see the contact and opt-out options below. We will honor valid Global Privacy Control signals.

Do Not Sell or Share My Personal Information

Submit Opt-Out Request via Email

If you prefer a form, link this text to your opt-out page once it’s created (e.g., /privacy/opt-out).

7) Security

We use industry-standard safeguards such as encryption, secure servers, and access controls to protect your data. No method of storage or transmission is completely secure.

8) Children’s Privacy

We do not knowingly collect data from children under 13. If we become aware of such collection, we will promptly delete it.

9) Updates to this policy

We may update this Privacy Policy from time to time. Updates will be posted with a revised “Effective Date.”

10) Contact Us

Do Not Sell or Share My Personal Information |
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